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IT WAS his kids pester power that pushed Michael Sherlock to buy the Cold Rock ice cream chain and get back to work. Mr Sherlock started his new job yesterday as boss of the newly created Franchised Food Company, majority owned by Melbourne businessman Stan Gordon and his business partner Dani Teer. Two years ago, Mr Sherlock's Brumby's Bakeries chain was absorbed by the Retail Food Group in a hostile takeover, and he has been consulting to various franchise chains ever since.

GOLD Coast ice-cream chain Cold Rock has been swallowed in a private deal by the owner of Mr Whippy. The buyout, which has been 12 months in the making, also brings back into play former Brumby's Bakeries managing director Michael Sherlock, who has been appointed executive chairman of Cold Rocks new owner, the Melbourne-based Franchised Food Company. Download PDF to read entire article.

It was his children's pester power that pushed Michael Sherlock to buy the Cold Rock ice cream chain and make his return to work. Mr Sherlock started his new job yesterday as the executive chairman of the newly created Franchised Food Company, which is majority owned by Melbourne businessman Stan Gordon and his business partner Dam Teer. Two years ago, Mr Sherlock's Brumby's Bakeries chain was absorbed by the Retail Food Group in a hostile takeover and he has been consulting ever since. The Cold Rock deal was settled last Friday ... download PDF for entire article.

A bread company boss has scooped a new role at an ice-cream chain after a takeover from Franchised Food Company. The company, owned by Melbourne-based businessman Stan Gordon, acquired the 87 Cold Rock ice-cream stores on September 4, appointing former Brumby's Bakeries chief Michael Sherlock as executive chairman. Mr Sherlock, who was at the helm of Brumby's Bakeries from 1999 to 2007, said Cold Rock had enormous growth potential.

Former Brumby's Bakeries managing director Michael Sherlock will become the executive chairman of Franchised Food. Franchised Food, which already owns Mr Whippy and Pretzel World, recently acquired 87 Cold Rock ice-cream stores. Franchised Food owner Stan Gordon said there were plans for more franchises in the fast-food scene. Elsewhere, the Coco Cubano beverage house has opened a store in Darlinghurst, with a Parramatta one to follow.

Bread boss scoops cool role A BREAD company boss has scooped a new role at an ice-cream chain after a takeover from Franchised Food Company. Franchised Food, owned by Melbourne-based businessman Stan Gordon, acquired the 87 Cold Rock ice-cream stores on September 4, appointing former Brumby's Bakeries chief Michael Sherlock as executive chairman. The deal forms part of Mr Gordon's plan to grow his business, with Franchised Food established as an umbrella vehicle for Mr Whippy and Pretzel World.

A bread company boss has scooped a new role at an ice-cream chain after a takeover from Franchised Food Company (FFCo). FFCo, owned by Melbourne based businessman Stan Gordon, acquired the 87 Cold Rock ice-cream stores on 4 September, appointing former Brumby's Bakeries chief Michael Sherlock as executive chairman.

A bread company boss has scooped a new role at an ice-cream chain after a takeover from Franchised Food Company (FFCo). FFCo, owned by Melbourne-based businessman Stan Gordon, acquired the 87 Cold Rock ice-cream stores on September 4, appointing former Brumby's Bakeries chief Michael Sherlock as executive chairman. Mr Sherlock, who was at the helm of Brumby's Bakeries from 1999 to 2007, said Cold Rock had enormous potential for growth in Australia. The deal forms part of Mr Gordon's plan to grow his business, with Franchised Food Company established as an umbrella vehicle for businesses including Mr Whippy and Pretzel World. "We are really excited to be adding Cold Rock to the fold," Mr Gordon said. "It will be business as usual for all Cold Rock franchisees and we look forward to them enjoying an exciting future as part of our expanded group. "We are delighted to have someone of the calibre of Michael Sherlock on board to share his knowledge."